New loyalty card for Oxford Road shoppers

Shoppers in West Reading will have the opportunity to grab a bargain thanks to a new loyalty card for Oxford Road. The Oxford Road Traders’ Association launched its shoppers’ Smile loyalty card at the weekend outside Tesco Extra in Portman Road. The card offers access to a number of offers from businesses in the area.

The Oxford Road Traders’ Association had its inaugural meeting in March and aims to improve the trading environment in the Oxford Road area, by promoting businesses and the area, reducing overheads, engaging the community and by being a representative body for traders.

If you would like to pick up a loyalty card, they can be collected from participating outlets.

Original article and picture courtesy of Getreading.

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